Research methods for leisure and tourism : a practical guide
Veal, Anthony James2011
Books
This book examines a wide range of methods for market research, and provides practical assistance on presenting the information gathered. This revised edition provides material covering recent developments.
Main title:
Author:
Edition:
4th ed.
Imprint:
Harlow : Financial Times Prentice Hall, 2011.
Collation:
xxxi, 559 p. : ill. ; 25 cm.
Notes:
Previous ed.: 2006.Includes bibliographical references and index.
ISBN:
9780273717508 (pbk)
Dewey class:
790.0721
Language:
English
BRN:
1593219