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Customer-driven transformation : how being design-led helps companies get the right services to market

Heapy, Joe2018
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Transform your company's value proposition by using design thinking to instigate organisational change and creating winning services with this actionable guide.
Main title:
Customer-driven transformation : how being design-led helps companies get the right services to market / Joe Heapy, Oliver King, James Samperi.
Author:
Heapy, Joe, authorKing, Oliver (Business consultant), authorSamperi, James, author
Imprint:
London : KoganPage, 2018.
Collation:
xiv, 202 pages : illustrations (black and white) ; 24 cm
Notes:
Includes bibliographical references and index.
Audience:
Specialized.
ISBN:
9780749483012 (pbk. :)
Language:
English
Subject:
Organizational changeCustomer relationsBusiness and Management
BRN:
82440
Bookmark link:
https://brighton-hove.spydus.co.uk/cgi-bin/spydus.exe/ENQ/WPAC/BIBENQ?SETLVL=&BRN=82440

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Remove Customer-driven transformation : how being design-led helps companies get the right services to market from your current listSave Customer-driven transformation : how being design-led helps companies get the right services to market to your current list

Total copies: 1

Availability by location
Place reservation for Customer-driven transformation : how being design-led helps companies get the right services to market
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